The M.A.R.K.E.T. Student Pop-Up: Launch of ChallengeEU Youth Mental Health Initiative at SEEU

The ChallengeEU project’s initiative on youth mental health launched yesterday at the Tetovo Campus, marking a significant step in addressing the psychological complexities facing Generation Z. The event opened with a focus on the ODEI initiative, where Prof. Arta Mero emphasized South East European University’s (SEEU) commitment to the values of Opportunity, Diversity, Equity, and Inclusion. This framework reflects the commitment of the ChallengeEU pillar to fostering a campus culture where mental health is treated as an essential component of a truly inclusive academic community. The M.A.R.K.E.T. Student Pop-Up served as a hands-on outreach activity aimed at directly connecting students with available mental health support. A key focus was introducing students to the Impact Lab, led by Prof. Shpresa Alija, informing them about its purpose, the resources it offers, and how to register and make use of its services. The M.A.R.K.E.T. Officer role was also highlighted as the key bridge between the Impact Lab’s institutional research and the student community, ensuring these resources are clearly communicated and genuinely accessible. The highlight of the session was an expert lecture by Prof. Dr. Naser Durmishi, a distinguished neuropsychiatrist and SEEU professor. Dr. Durmishi provided a deep dive into the neurological trends shaping Gen Z, offering clinical insights into the unique stressors this generation faces while providing actionable strategies for resilience. With the Tetovo session successfully concluded, the dialogue continues on April 2, at the Amphitheater on the Skopje Campus from 11:00 to 12:30, inviting the community to further engage with these critical topics.

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